Year
2024
Company
UCO-Network
Project Type
Decentralized Application (dApp)
Role
Product Design Lead
Platform
Web (mobile-first)
Tools
Figma, Notion, Generative AI
Category
Decentralized Application (dApp)
Product Duration
6 months
Led end-to-end product design, from initial research and strategic planning to gamification, UI design system, and cross-chain integration.
Impact: Selected in first-round funding by VeBetterDAO; secured participation in over 30 funding campaigns; significantly improved accessibility, user engagement, and security.
Web3 often struggles to attract mainstream users due to complexity and poor user experiences, while sustainability initiatives frequently face challenges with engagement and transparency.
Opportunity:
Develop an intuitive, engaging decentralized application that incentivizes eco-friendly actions (like recycling used cooking oil), providing easy, rewarding, and trustworthy experiences even for blockchain newcomers.
It embraces a clean, minimalistic layout that puts the spotlight on visual storytelling, allowing designers, photographers, and creators to present their work with clarity and impact. The project is inspired by the idea of timeless design, blending functionality with style to create an engaging experience for audiences. Seventy Seven is perfect for those seeking a fresh and dynamic platform to showcase their talent with confidence.
